Mothercare
We are evolving our already strong brand.
Alongside our investment in product, we continue to evolve our brand, building upon its global strength and our brand IP. Mothercare has a strong DNA that resonates with parents across the globe through our heritage of trusted and quality products offering great value throughout the parenting journey.
Through a programme of customer insight and research in core markets across the globe we continue to cement and confirm our brand evolution, ensuring our key qualities remain at the centre of all we do whilst continuing to build upon them with a more reflective view of our diverse global consumer base and the ever changing way that they engage with the brand.